Agency | The New West

We work with a refined mix of well-established brands and emerging designers who share our love of sustainability, quality, and a casual (yet subtly luxurious) sensibility. Founded in 2015 by Jenny Ewing. With more than 20+ years of experience across retail, design, brand management, and sales, TNW is poised to support, sell, and grow each of our brands.

Services

We offer a full suite of services to ensure our brands are supported from inception to market and everywhere in between. We are hyper-focused on getting our brands the coveted retail partners they deserve, the distribution needed for growth, and merchandising strategy set to be market-ready.

Brand and Target Market Positioning
Wholesale Strategy
Collection Merchandising
Range and Lookbook Development
Agency Representation
Brand Consulation
Showroom
Territory store visits, training & support.
Pricing Structure
Brand Image Building
Creating Collaboration Opportunities
Brand Activations & Events
Event Support and Management

Testimonials

Holt Renfrew, Canada

“The New West team is our absolute favourite to work with. They scour the world for the best brands that align with our shared values of Sustainability and Social Responsibility. They offer seamless support to us as a retailer to ensure the success of our orders each season. This is not only a partnership but a life-long friendship.”

Wrights, Manhattan Beach, CA

“Jenny + her team are some of the hardest workers we know, and they always take such amazing care of us. Herlines are beautifully curated, and we feel lucky to have the beautiful designers she represents in our boutiques. We always look forward to seeing them at each market, and they always bring such great energy and make it so fun to work with. We love the New West team!”

Clairvaux, Kansas City, MO

“The New West Showroom Experience is so refreshing. Their entire Showroom is knowledgeable and takes great care in advising your business and customers. More importantly, they make you feel a part of the family. They offer a wide variety of designers and are always adding great designers to their brand mix. I am always excited to see what they are going to have. I would highly recommend new buyers to the girls at New West, you will not be disappointed!”